Category: REALITY CHECK

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Reality Check: Dodge Brothers Ad Campaign

In our reality check segment this week we look at the new Dodge brothers ad campaign in which Dodge celebrates the life and imagery of the Dodge brothers with their new muscle cars. The Dodge brothers ad campaign t...

Reality Check: 2015 Ford F-150 crash tests

This week the IIHS announced results of their crash testing for the 2015 Ford F-150 pickups, which had both good and bad news for its new all-aluminum body. The good news is that the new full size crew-cab achieved...

Reality Check: Mercedes-Benz future vision

At the CES Show in Las Vegas, Mercedes-Benz revealed their F 015 Luxury in Motion research vehicle which explores the brands vision of our future. The futuristic vision of a self-driving luxury sedan illustrates ho...

Reality Check: Bret Michaels Nissan NV Rock Video

In our Reality Check segment this week, I just can't help but to smile. Fellow Phoenix resident and rock star Bret Michaels teams up with Nissan to market......their NV Series commercial van proving ground tests. N...

Reality Check: Ford virtual reality manufacturing

In our Reality Check segment this week we look at how Ford is applying motion capture technology and virtual reality to refine their manufacturing process. Outfitting their employees with immersive graphic headsets...

Reality Check: GM Models top list of IIHS used cars for teens list

In our Reality Check segment this week GM cars were the favorites for the IIHS newly minted list of recommended used cars for teen drivers. So what kind of cars do you think an Insurance Institute for Highway Safet...

Reality Check: Volkswagen TDI Scandal Month One Update

It's been a little over a month since the story broke about Volkswagen cheating emission laws with their TDI engine software around the world. And here's where it's at as of today. Since our previous report, Volksw...

Reality Check: Essence Of Lincoln Dealership Perfume

Lincoln Motor Company for the second week in a row makes our Reality Check, making news this week with another new marketing initiative to revive the brand, Essence Of Lincoln. Bless their hearts, the folks at Linc...

Reality Check: Volkswagen Golf TDI World Record

We've achieved as much as 10 mpg over EPA estimates in a Volkswagen Golf TDI, but fellow auto journalist Wayne Gerdes has once again put us to shame. On a planned road trip of the lower 48 states, closely monitored...

Reality Check: GM Ceo Mary Barra on Ignition Switch Recall Saga

In our reality check, this week GM CEO Mary Barra announced the delivery of an independent report about what's become known as the Cobalt Ignition Switch Scandal. This stems from an faulty ignition switch w...

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