Tag: reality check

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Reality Check: Essence Of Lincoln Dealership Perfume

Lincoln Motor Company for the second week in a row makes our Reality Check, making news this week with another new marketing initiative to revive the brand, Essence Of Lincoln. Bless their hearts, the folks at Linc...

Reality Check: Volvo XC90 Lounge Console

At Auto Shanghai, Volvo showed us their new ultra luxury full-sized SUV, the XC90 Excellence. But they also showed a conceptual Lounge Console that raises the stakes. To be a chauffeur-driven and pampered passenger...

Reality Check: 2017 Ford Super Duty Frame Test

In our Reality Check, those crazy truck guys are at it again with huge cranes and circus acts to show us how tough the 2017 Ford Super Duty actually is. Ford unveiled their new F-Series Super Duty pickups at the Te...

Reality Check: Datsun expanding to new markets

In our reality check, it's been a year since the return of the Datsun brand in emerging markets around the world, and they're now gearing to expand the reach. Emerging market is a term often given to third worl...

Reality Check: EPA action on Volkswagen TDI cars

In our Reality Check, last week the EPA and the California Air Resources Board (CARB), accused Volkswagen of fudging the law with software to defeat smog equipment their popular TDI engines. They allege Volkswagen ...

Reality Check: Nissan Project Titan

In Reality Check this week we bring you another cool story with the Nissan Project Titan. Completed this week the crowd-sourced, custom-made Project Titan was delivered to two Wounded Warrior Project Alumni outfitt...

Reality Check: Ford Adaptive Steering

- Ford is bringing to market in the next 12 months a new motorized steering wheel they say will make vehicles easier to maneuver at low speeds and at higher speeds more agile and fun to drive. - Called Adaptive Ste...

Reality Check: Hyundai launches Genesis luxury brand

You knew it had to happen soon, and this week Hyundai finally announced they would break off their Genesis line of cars into an all-new stand alone luxury brand similar to Lexus and Infiniti. It makes sense as ...

Reality Check: Automakers at Consumer Electronics Show

For years we have been reporting on the big auto shows when it comes to new cars like the Detroit Auto Show next week, the LA Auto Show, Auto Show New York and so forth. But lately, the Consumer Electronics Show – CES...

Reality Check: Bret Michaels Nissan NV Rock Video

In our Reality Check segment this week, I just can't help but to smile. Fellow Phoenix resident and rock star Bret Michaels teams up with Nissan to market......their NV Series commercial van proving ground tests. N...

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