Category: REALITY CHECK
Reality Check: Essence Of Lincoln Dealership Perfume
Lincoln Motor Company for the second week in a row makes our Reality Check, making news this week with another new marketing initiative to revive the brand, Essence Of Lincoln. Bless their hearts, the folks at Linc...
Reality Check: 2017 Buick Envision from China
At the Detroit Auto Show in January, the 2017 Buick Envision will make its North American debut, entering the mid-size luxury crossover class to compete against vehicles like the Audi Q5, Lincoln MKC, and Acura MDX. ...
Reality Check: Ford Adaptive Steering
- Ford is bringing to market in the next 12 months a new motorized steering wheel they say will make vehicles easier to maneuver at low speeds and at higher speeds more agile and fun to drive. - Called Adaptive Ste...
Reality Check: 2015 Mustang Unites
As the 2015 Mustang is rolling out across American magazine covers and dealerships this week, we're reminded that this new pony is now a global horse. This week a collaboration between artist Burton Morris and Ford...
Reality Check: New Volvo assembly plant in the USA
After the sale of Volvo to Chinese auto manufacturer Geely, and then the following announcement of their first plants in China, the sky's falling crowd cried that Volvo was gonna pack up move China for good. Well i...
Reality Check: EPA action on Volkswagen TDI cars
In our Reality Check, last week the EPA and the California Air Resources Board (CARB), accused Volkswagen of fudging the law with software to defeat smog equipment their popular TDI engines. They allege Volkswagen ...
Reality Check: 2015 Ford F-150 crash tests
This week the IIHS announced results of their crash testing for the 2015 Ford F-150 pickups, which had both good and bad news for its new all-aluminum body. The good news is that the new full size crew-cab achieved...
Reality Check: Ford virtual reality manufacturing
In our Reality Check segment this week we look at how Ford is applying motion capture technology and virtual reality to refine their manufacturing process. Outfitting their employees with immersive graphic headsets...
Reality Check: Future Honda Ridgeline
At the Chicago Auto Show, Honda presented a very telling rendering of their upcoming Ridgeline mid-size truck which is due within the next year or two. Saying the new Honda Ridgeline will “take the original’s award...
Reality Check: Dodge Challenger SRT Hellcat Quarter Mile
For our Reality Check segment we shake off all the good fuzzy vibes of our green cars newscast with a revisit to the Dodge Challenger SRT Hellcat's tire frying performance. Dodge boasted this week the new 707 horse...
